TRADITIONAL, TRANSITIONAL & CONTEMPORARY.
A Complete Guide
VALUE
You do not just buy a Persian rug, you must comprehend the effort in the making & appreciate the artistry, and fall in love with it. A widespread misconception is that items such as rugs are just simple home decor. Buying antique products such as a Persian rugs is considered to be a long-term investment. They become priceless with age.
WHY INVEST IN A PERSIAN CARPET?
Authentic Iranian rugs has its origins stapled to ancient Persia. These elegant treasures of history are considered to be an important and prominent part of Iranian culture. In ancient times, the Iranians were amongst the founding pioneers of handcrafted carpets. With their variations in weaving and intricate techniques, Persian rugs are an absolute must have when it comes to flaunt one’s richness in taste and elegance. They are categorized based on the materials used within their creation.
HAND CRAFTED
A Handcrafted rug, also referred to as Oriental rugs, is a rug that is made by hand on a specialized loom. The process of making a Handcrafted rug is incredibly taxing. The method itself requires the artisan to insert knots into the rug and tie them each by hand. The entire process is not easy, yet the end result is worth it by far. A thorough amount of care is poured into the artisan's technique to preserve both the quality and aesthetics of the rugs. Because of this careful construction, Handcrafted rugs will often last for generations compared to hand-tufted and machine made rugs. Handcrafted rugs are considered a work of art as so much thought is put into their design and construction. Since Handcrafted rugs are not mass produced, each one is unique and a direct reflection of the artisan's creative design. These rugs are often quite valuable and can be passed down from generation to generation, an heirloom quality that is rarely found in any form of product.
MACHINE MADE
Machine-produced rugs are extremely affordable and are produced by large looms which wrap individual fibers around foundation threads and compresses them together. Depending on the quality of material used, they will usually last about 20 years or less. They are easily replaceable, and are produced fast. They are not considered art and usually have no solid value as compared to the Hand-crafted ones.
CARE & MAINTENANCE
It is important to know how to care for your piece of history. Authentic rugs can last for centuries if they are properly cared for. Continued use of a rug that contains household soil and dirt will cause it to wear down, inviting in grime, pests, and mildew. Here are a few tips on how to maintain the pristine quality of your investment.
GENERAL CLEANING
Best washed by hand in water without harmful chemicals, machines, or common rug cleaners. Careful washing will save a rug from destruction, dust, lint, and other household dirt. If you’re unsure of your ability to maintain the quality of your rug, hire a professional carpet cleaner.
VACUUMING
Highly recommended they be vacuumed at least once a week. As time passes, soil and dust particles cut at the fibers of the rug like blades which could lead to the rug being damaged. When vacuuming, make sure to turn off the spinning brush so that you are only using suction and run over every inch of the rug except for the fringe. Advisable to vacuum both sides using low suction if possible.
SWEEPING
Recommended sweeping at least once a week. For rugs on walls, sweeping should be light once or twice a month. It is important to sweep in the direction of the fibers so accumulated dirt will come off the rug and won’t get deep.
FLIP
Twice or thrice a year flip over so that the back will be on top and leave it like that for a week. Gravity and weight of walking on it will get all the hard dirt that’s crept into the fibers out.
ROTATION
To ensure a rug maintains its vibrancy and beauty, leave it AWAY from direct sunlight. Sunlight might damage by causing it to fade or become lighter. If the rug is in a location where sunlight hits directly, rotate the rug at least once a month. By rotating the color will become uniform even if faded.
WATER
Water can damage your rug. To protect from damage, keep the rug away from frequently watered areas and damp floors. If the rug comes in contact with some amount of water, remove the rug immediately, vacuum it as described in this section, and leave it out to dry completely.
COVERS
Covers help protect from wear and tear and make it softer to walk on. A quality cover will keep the rug in place and prevent it from forming wrinkles. We have a wide selection of covers and encourage you to speak with one of our experts.
GUM REMOVAL
If gum sticks onto your rug, try to freeze the gum by holding a bag of ice on top. When it is solid, use a metal scraper to gradually remove it from within. If the gum begins to soften, hold the bag of ice over the gum during this procedure, then use a vacuum immediately to suck the remaining pieces. In the event of visible marks of the gum, saturate the area with lukewarm water, a tablespoon of detergent, and gently scrub with a paper towel or brush.
STAINS
All stains should be treated immediately without using soap or bleach. To clean any stain, start by absorbing the area with a paper towel by dabbing the rug where it is saturated from the outer edge to keep the stain from spreading. Hand-wash the rug using only water. If the stain cannot be removed, call a professional cleaner. When done, fan-dry both sides.
IMPORTANT
Never comb the fringe of the rug as this will damage the fibers. Instead, shake the rug and flip it in order to straighten out the fringes.
Never put a potted plant on a Persian rug. This will lead to moisture entering the rug. The rug will start to rot from this moisture, causing further damage and destroy its value.
Never use bleach, ammonia, or any strong household cleaner.
In order to maintain quality and value it is important to keep it always clean, no matter what size of the rug.
